We’ve had a lot on
our plate
We’ve had a lot of FAB credentials on our plates over the years but for 2020 we launched a new set of FAB Award Trophies… …MADE OUT OF RECYCLED PACKAGING.
Our FAB New Trophy Made from Recycled Packaging
We collaborated with experts who manufacture exquisite hand-crafted material from recycled packaging. By using waste to create our prestigious awards, we hope we can change people’s perceptions around recycled materials and unlock their hidden potential – turning rubbish into beauty. We hope it will find a proud place within your offices or homes.
About the Awards
The FAB Awards is an International Awards program focused entirely on work done for Food And Beverage brands and outlets.
It recognises the critical contribution that outstanding creative work makes to building brands, it identifies and rewards the leading practitioners from over sixty countries, and it acknowledges their contribution to their Clients and their Agencies.
Now in its Twenty-Sixth year, The FAB Awards has taken entries from many Clients, every leading Agency Network, Design Consultancies and many important Challenger Agencies from over 60 countries around the world.
The FAB Awards Agency of the Year for 2023 was BBDO New York and Design Agency of the Year was won by Shenzhen TigerPan Design Co. Ltd. and other FAB Awards went to countries from around the world. The 25th FAB Awards show was supported by and hosted on YouTube.
The FAB Brand of the Year Award was won by MARS Incorporated, who took home a FAB (Gold) Award and several FAB (Silver) Awards.
There is still no other International Awards program which shares our focus, and the FAB Awards continues to offer Agencies and their Clients a unique opportunity.
The FAB Brand of the Year Award, as well as the FAB Agency of the Year Award, will be sponsored by YouTube for the eighth year in a row.
All FAB entrants are also invited to our FAB Forum – Food And Beverage Forum – A Thought Leadership at Google, attended by several Brands and Agencies too. The FAB Forum is powered by Google.
The making of our award
We have a refreshed identity and new set of FAB awards for 2020. Just as the identity reflects the transformation of food and beverage brands, our new awards themselves are transformed from food and beverage packaging.
The following companies have been great sponsors & supporters of The FAB Awards
Many thanks go to:
The Jury
Advertising & Innovations
Suzanne Barker
Strategy Partner
AMV BBDO, London
Suzanne is from Boston, Massachusetts and is currently a Strategy Partner at AMV BBDO. She has been with BBDO for 8 years in both the New York and London offices. A majority of her time has been building the Bacardi Limited portfolio – Bombay Sapphire, Bacardi Rum, Martini & Rossi, Breezer, Tails Cocktails and Grey Goose. She has also worked on other portfolios such as Mars Chocolate, Essity, Bupa Healthcare and launched AMV x Green this year, a new sustainability consulting service. Along the way, Suzy has won several Cannes Lions, D&AD, The One Show awards, Effies and more. She’s also an assistant professor at the American University of Paris.
×Paul Turner
Creative Director,
Oliver London
Paul’s been a Creative Director in London for 15 years and has been lucky enough to create some great work for some fantastic agencies, large and small.
For the last 7 of those he’s been with Oliver, pushing the agency’s creative offering and creating much of its most notable award winning work, for brands like The Guardian, Unilever and Barclaycard.
He’s passionate about ideas and has been fortunate enough to pick up a few awards for his own over the years. Including FAB plates for big brands like Coke and little startups like Honest Brew.
Along with his CD partner, Paul was named runner up for Campaign’s 2023 Creative Team of the Year. So still some work to be done.
He has judged at the FAB awards before and is honoured to be invited back to the jury to help recognise some of this year’s best work from around the world.
×Richard Denney
Jt. Chief Creative Officer
St. Lukes, London
Rich began his career in 1996 as an Art Director at Y&R, picking up a Gold Lion for his St Mungo’s interactive cinema commercial in his first year. From there he moved to Saatchi & Saatchi creating notable work for Visa and the NSPCC, including the multi-award-winning Carlsberg ‘Old Lions’ campaign. After this, he moved to DDB as Creative Director and created award-winning work for Volkswagen, Budweiser, Harvey Nichols, The Economist, Kwik-Fit, Tropicana and Virgin Media. In 2011 he joined MullenLowe London as joint ECD and quickly turned the agency around creating campaigns for Halfords, Morrisons, Unilever and MicroLoan. In 2016 MullenLowe London was named ‘Most Effective Agency of the Year’ at the inaugural UK Effie awards for work on MicroLoan and the Electoral Commission and followed it up by retaining the title in 2017 with work for RedrawTheBalance, which also won EuroEffie gold.
In August Rich 2017 moved to St Luke’s London as Executive Creative Director and works across the agency’s accounts including KP Snacks, South Western Railway, Heathrow and Which? In 2020 at the height of the pandemic he created the UK’s biggest behaviour change initiative #stayhomenow and has most recently worked on the multi-award-winning #GoGrabTheButterkist campaign. Rich has been named among Campaign Magazine’s top twenty Creative Directors.
×Zane Radcliffe
Exec. Creative Director
McCann Bristol
Zane is ECD at McCann in Bristol, with over 25 years experience in London and Edinburgh, creating award-winning campaigns for Tango, Pot Noodle, John West, Thatchers and McDonalds (among others). He’s also the best-selling author of three novels and Winner of the WHSmith People’s Choice award for new fiction.
×Our Panel of Judges are well selected and represent the design, advertising, digital, direct and packaging industries, highly experienced, respected and qualified in their field.
The FAB Awards are also judged by members of the client side. Judging will take place by International Juries in the UK during the months of April and May. Judging usually takes 3 weeks. All nominated entrants will be notified shortly after the judging and the winners will be announced ONLY at the Awards Ceremony.
The Jury for The 25th FAB Awards in 2023
Branding & Packaging Design
Claire Robertshaw
Executive Creative Director, Design Bridge and Partners
Claire Robertshaw is the Executive Creative Director at Design Bridge. Having worked in the industry for over 20 years, Claire is responsible for the creative excellence and management of the London Studio, overseeing and leading key relationships with Design Bridge’s broad portfolio of clients.
Claire is passionate about nurturing the next generation of creative talent, coaching and mentoring with D&AD’s New Blood Academy, as well as leading Design Bridge’s annual junior competition, The Start. A fierce advocate for creative freedom and empowerment, Claire regularly contributes to industry discussion on this topic, and is a mentor for Kerning the Gap, an organisation dedicated to achieving gender equality in the design industry with a focus on women in leadership roles.
With many industry awards to her name from the likes of DBA and Pentawards, Claire is also a regular judge sitting on jury panels for numerous awards bodies, including most recently FAB, D&AD and Clios.
×Paul Marsh
Design Director,
Butterfly Cannon
Paul is a Design Director with over 17 years of experience in the industry, working in a wide range of sectors, with clients that include, Diageo, Coca Cola, Beam Suntory, Bacardi, Heineken Company, Unilever, Pernod Ricard, Nestle, Danone, Coutts Bank, Royal DSM and the Museum of London, to name but a few.
He’s a passionate and enthusiastic designer with an obsessive eye for detail and finally honed crafting skills. From obsessing over the handcrafted typography of an ultra-premium whisky to understanding the global implications of applying a brand identity to over 50 markets worldwide, he loves to be hands-on, whilst thriving on strategic thinking and never losing sight of the bigger picture.
At Butterfly Cannon, Paul plays an important role in ensuring that everyone is brought in for the whole project journey from start to finish. Nurturing creative talent and working closely with all team members. He believes in collaborating and working in partnership with clients to produce the best creative work.
Be it the rush when an idea clicks or that magical moment when all the hard work come to life in the real world, he still gets the same buzz working in design as when he started out as a placement student.
Paul’s work has been recognised with awards from D&AD New Blood, DBA Design Effectiveness Awards, FAB Awards, Dieline, CLIO Awards, Mobius Awards, Design Week Awards, Marketing Design Awards, Roses Awards, Pentawards, Chicago Athenaeum Awards.
Working across Design Bridge’s portfolio of clients, Claire is responsible for the creative management of the London Studio. Passionate about creative freedom and empowerment, Claire is also a mentor for Kerning the Gap; an organisation dedicated to achieving gender equality in the design industry, with a focus on women in leadership roles.
Poppy Stedman
Co-Founder & Creative Director,
POPP Studio
Poppy graduated with a first-class degree in graphic design from Kingston University. Winning the D&AD New Blood Award opened the door to her first role as a designer at the iconic London brand agency, Lewis Moberly.
Poppy moved to Pearlfisher to be Design Director and creative lead across food, drink, beauty and personal care brands, where she ran intricate and global projects alongside nurturing the agency’s talent. In both roles, Poppy’s designs have won D&AD Awards, DBA Effectiveness Awards, FAB Awards and Pentawards, to name a few.
Her favourite projects cover brand creations and redesigns for the likes of Waitrose, Taylors of Harrogate, Josh Wood, Boots Botanics and Jo Loves (by Jo Malone).
At Popp Studio, she sets the creative vision for an eclectic range of clients, including innovators like Creative Nature, Be:Loved, and Lifelong, and established brands with a devoted following, including Desperados, Dishmatic, and Fleur of England.
×Mark Nichols
Creative Director,
WMH&I
Mark works as Creative Director across all branding disciplines from motion graphics and web design through corporate identity, comms and packaging.
He leads a diverse education programme at WMH&I inspiring and advising students from a range of prestigious higher education institutions such as Barcelona’s IDEP and the University of Delaware. Mark is also visiting lecturer at Norwich University of the Arts alongside a wider range of UK institutions.
Mark has also judged at a range of professional and student awards including D&AD New Blood, The Indies, The FAB Awards, amongst others and is himself multi awarded for his work.
Antonia Skaraki
Founder & CEO,
A.S. Strategy, Branding & Communication
Antonia is an award-winning (RED DOT, D&AD, EUROPEAN DESIGN AWARDS, A DESIGN AWARDS, DIELINE AWARDS, ERMIS AWARDS, FAB AWARDS, WPO AWARDS, MARKING AWARDS, EBGE AWARDS, PENTAWARDS) creative entrepreneur with over 30 years of experience in B2C, B2B and H2H marketing initiatives and brand transformation strategies.
In the late 90s, she founded one of the most iconic and award-winning advertising agencies in Greece, Karamella.
Her experience includes a wide range of international and local brands in various categories, such as Food and FMCG, Bank and Insurance, Pharmaceuticals, Entertainment, Retail and others.
Her passion for creation is manifested through numerous co-organizing and design activities (Athens Design Games 2003, Green Design Festival 2009), European programs (EQUAL, ANDROMEDA 2005, Cross EUWBA – Woman Business Angel 2018), NGOs (BRAINLAB) and exhibitions (Rome Biennale 1999, Personal Exhibition, “On the identity of place & world – 14 stories, 14 routes” Center for Mediterranean Architecture 2013).
She is also co-creator, brand mentor and honorary member of the H2B HUB (Business Hub – Heraklion Chamber 2018) and creative brand builder and mentor of DCRI (Dubai Center for Risk and Innovation 2019). She frequently appears as a speaker in conferences and forums.
×Interiors & Retail Environment
Holly Hallam
Managing Director, DesignLSM
DesignLSM ‘s Managing Director, Holly Hallam returns for the second year in a row as a Juror and this time to head up the Interiors & Retail Environment jury.
Since joining the studio in 2015, Holly has driven and built up the studio’s offering and vast client portfolio. She has also been responsible for championing the DesignLSM brand, encouraging thought leadership and creativity through speaking and representing the company at key industry events such as Sleep & Eat, Independent Hotel Show, Revo and GRIF (Global Restaurant Investment Forum).
DesignLSM have won Multiple FAB Awards & A Fabulous Award over the past few years at The FAB Show.
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