Winners FAB Awards 2014
#DunkinReplay
Social Media
Category: Retailer
Title: #DunkinReplay
Client: Dunkin’Donuts
Agency: Hill Holliday, USA
Award: Silver
Absolut Drinks in Motion
Best use of Technology & Branded Content
Category: Alcoholic Drinks
Title: Absolut Drinks in Motion
Client: Absolut Vodka
Agency: Great Works, Sweden
Award: Silver
Adventure Awaits
TV Advertising
Category: Dairy Products
Title: Adventure Awaits
Client: Lurpak
Agency: Wieden Kennedy
Award: FAB Award & FABulous Award (TV)
Are You Clark Enough?
Online Advertising & Integrated
Category: Confectionery & Snacks
Title: Are You Clark Enough?
Client: Clark
Agency: Hill Holliday, USA
Award: FAB Award (Online Advertising & Integrated)
Balance
Collateral & POS
Category: Alcoholic Drinks
Title: Ballance
Client: Ballantine’s
Agency: Family Business-Front
Award: FAB Award (Collateral & POS)
Big Cat Little Cat
Posters/Outdoors
Category: Pet Foods
Title: Big Cat Little Cat
Client: Whiskas
Agency: AMV BBDO
Award: Silver
Bundy Bottle
Packaging Design
Category: Alcoholic Drinks
Title: Bundy Bottle
Client: Bundaberg Rum
Agency: Leo Burnett, Sydney
Award: Silver
Cadbury Dairy Milk
Packaging Design
Category: Confectionery & Snacks
Title: Cadbury Dairy Milk Range
Client: Cadbury Dairy Milk
Agency: Pearlfisher
Award: Silver
Christmas in a Day
User Generated Content
Category: Retailer
Title: Christmas in a Day
Client: Sainsbury’s
Agency: AMV BBDO
Award: Silver
Copyright
Online Advertising, Sales Promotion & Integrated
Category: Savoury Foods
Title: Copyright
Client: Harvey’s
Agency: BBDO Toronto
Award: FAB Award (Sales Promotion)
Crunch Your Cravings
Advertising Effectiveness
Category: Health Foods
Title: Crunch Your Cravings
Client: Shakedowns Baby Carrots
Agency: Proximity Canada
Award: FAB Award (Advertising Effectiveness)
Dill – The Restaurant
Experiential Campaigns & Ambient
Category: Retailer
Title: Dill – The Restaurant
Client: Lidl Discount food store
Agency: Ingo, Stockholm
Award:
Dusting Off
Design Effectiveness
Category: Baking/Sweet Foods
Title: Dusting Off
Client: Allinson Flour
Agency: Family (and friends) London
Award: FAB Award (Design Effectiveness)
FanZone – Superstar 2013
Best use of Media
Category: Non-Alcoholic Drinks
Title: FanZone – Superstar 2013
Client: Coca-Cola
Agency: Mayer/McCann Slovakia
Award: FAB Award (Best use of Media)
First Aid from Schulp
Packaging Design
Category: Non-Alcoholic Drinks
Title: First Aid from Schulp
Client: Schulp range
Agency: PROUD design
Award: Silver
Funfair in Your Mouth
Best use of Technology
Category: Savoury Foods
Title: Funfair in Your Mouth
Client: Ebara Vegetable Pickling Base
Agency: Beacon/Leo Burnett Tokyo
Award: Silver
Give a Child a Breakfast
Advertising Effectiveness
Category: Charitable Causes
Title: Give a Child a Breakfast
Client: Kellogg’s
Agency: Carat UK
Award: FAB Award (Advertising Effectiveness)
Half & Half
Best use of Media
Category: Baking/Sweet Foods
Title: Half & Half
Client: Warburtons
Agency: WCRS
Award: Silver
Have A Br Have A
Posters/Outdoors
Category: Confectionery & Snacks
Title: Have A Br Have A
Client: Kit Kat
Agency: JWT
Award: Silver
Hudnotts Range
Packaging Design
Category: Alcoholic Drinks
Title: Hudnotts Range
Client: Hudnotts
Agency: Taxi Studio
Award: Silver
Ian Up for Whatever Film
Branded Entertainment & Viral Marketing
Category: Alcoholic Drinks
Title: Ian Up for Whatever Film
Client: Bud Light
Agency: BBDO New York / Firstborn
Award: FAB Award (Branded Entertainment & Viral Marketing)
Jukebox
Ambient & Advertising Effectiveness
Category: Confectionery & Snacks
Title: Jukebox
Client: Doritos
Agency: AMV BBDO
Award: FAB Award (Advertising Effectiveness)
Kit Kat Advent Calendar
Collateral & POS
Category: Confectionery & Snacks
Title: Kit Kat Advent Calendar
Client: Kit Kat
Agency: JWT Group, Frankfurt
Award: FAB Award (Collateral & POS)
La Brea Bakery Identity
Logo
Category: Baking/Sweet Foods
Title: La Brea Bakery Identity
Client: La Brea Bakery
Agency: Hornall Anderson, Seattle
Award: Silver
Lay’s Do Us a Flavour
Advertising Effectiveness
Category: Confectionery & Snacks
Title: Lay’s Do Us A Flavour
Client: Frito Lay
Agency: Energy BBDO/ Xi Chicago
Award: FAB Award (Advertising Effectiveness)
Literacy Store
Collateral & POS, Retail Environment & Best Use Of Media
Category: Retailer
Title: Literacy Store
Client: McDonald’s
Agency: Leo Burnett, Chicago
Award: FABulous Award (Collateral & POS & Best Use Of Media) FAB Award (Collateral & POS, Retail Environment & Best Use Of Media)
Living Portraits
Website
Category: Non-Alcoholic Drinks
Title: Living Portraits
Client: Mountain Dew
Agency: BBDO New York / Firstborn
Award: FAB Award (Website)
Long Tweet
Social Media
Category: Confectionery & Snacks
Title: Long Tweet
Client: Kit Kat
Agency: JWT
Award: Silver
Loop
Branded Entertainment
Category: Non-Alcoholic Drinks
Title: Loop
Client: Pepsi Max
Agency: AMV BBDO
Award: Silver
Lupains
Brand Identity
Category: Baking/Sweet Foods
Title: Lupains
Client: Lupains
Agency: Les bons faiseurs, France
Award: Silver
Lurpak Slow Churned
Packaging Design
Category: Dairy Products
Title: Lurpak Slow Churned
Client: Lurpak
Agency: Pearlfisher
Award: FAB Award & FABulous Award (Packaging Design)
Man Vs Old Jamaica
TV Advertising
Category: Non-Alcoholic Drinks
Title: Man Vs Old Jamaica
Client: Old Jamaica Ginger Beer
Agency: McCann, Birmingham
Award: Silver
Merrydown
Brand Identity
Category: Alcoholic Drinks
Title: Merrydown
Client: Merrydown Cider
Agency: Ziggurat Brands
Award: Silver
Moments of Truth
TV Advertising
Category: Alcoholic Drinks
Title: Moments of Truth
Client: Strongbow
Agency: St. Luke’s
Award: Silver
My London
User Generated Content
Category: Alcoholic Drinks
Title: My London
Client: Beefeater
Agency: Coley Porter Bell, London
Award: Silver
Nature’s Feast
Packaging Design
Category: Pet Foods
Title: Nature’s Feast
Client: Nature’s Feast
Agency: Springetts Brand Design Consultants
Award: Silver
Neglect
Posters/Outdoors
Category: Savoury Foods
Title: Neglect
Client: Marmite
Agency: AdamandeveDDB
Award: FAB Award (Posters/Outdoors)
Neglect / Rescue
Integrated
Category: Savoury Foods
Title: Neglect / Rescue
Client: Marmite
Agency: AdamandeveDDB
Award: FAB Award (Integrated)
Phileas Fogg
Design Effectiveness
Category: Confectionery & Snacks
Title: Phileas Fogg
Client: KP
Agency: 1HQ
Award: FAB Award (Design Effectiveness)
Plum and Spilt Milk
Brand Identity
Category: Retailer
Title: Plum and Spilt Milk
Client: Plum and Spilt Milk (Restaurant) GNH Bar
Agency: Here Design
Award: FAB Award (Brand Identity)
Posh Birds
Design Effectiveness
Category: Dairy Products
Title: Posh Birds
Client: Noble Foods
Agency: Springetts Brand Design Consultants
Award: Silver
Propercorn Propercases
Packaging Design
Category: Confectionery & Snacks
Title: Propercorn Propercases
Client: Propercorn range
Agency: B&B Studio
Award: Silver
Rescue
TV Advertising
Category: Savoury Foods
Title: Rescue
Client: Marmite
Agency: AdamandeveDDB
Award: FAB Award & FABulous Award (TV)
Road to Recovery
Integrated
Category: Alcoholic Drinks
Title: Road to Recovery
Client: Bundaberg Rum
Agency: Leo Burnett, Sydney
Award: Silver
Ron Contrabando
Packaging Design
Category: Alcoholic Drinks
Title: Ron Contrabando
Client: Ron Contrabando
Agency: Tres Tipos Gráficos
Award: Silver
Small Faces
Posters/Outdoors
Category: Non-Alcoholic Drinks
Title: Small Faces
Client: Coca-Cola
Agency: Leo Burnett, Sydney
Award: FAB Award (Posters/Outdoors)
Small World Machines
Ambient
Category: Non-Alcoholic Drinks
Title: Small World Machines
Client: Coca-Cola
Agency: Leo Burnett, Chicago & Sydney
Award: FAB Awards (Ambient)
Tanqueray No. Ten
Packaging Design
Category: Alcoholic Drinks
Title: Tanqueray No. Ten
Client: Tanqueray
Agency: Design Bridge, London
Award: FAB Award & FABulous Award (Packaging Design)
The Cable Bar
Ambient
Category: Alcoholic Drinks
Title: The Cable Bar
Client: Calanda
Agency: Publicis Communications, Switzerland
Award: Silver
The Experiment
Branded Content
Category: Alcoholic Drinks
Title: The Experiment
Client: Heineken
Agency: Publicis, Italy
Award: Silver
The Funcky Fish Kitchen
Packaging Design
Category: Savoury Foods
Title: The Funcky Fish Kitchen Range
Client: The Funcky Fish Kitchen
Agency: Springetts Brand Design Consultants
Award: Silver
The Magic’s in the Max
Branded Content & Viral Marketing
Category: Non-Alcoholic Drinks
Title: The Magic’s in the Max
Client: Pepsi Max
Agency: Arnold KLP
Award: FAB Award (Viral)
The Reader
TV Advertising
Category: Alcoholic Drinks
Title: The Reader
Client: Bell’s Extra Special Scotch Whisky
Agency: King James Advertising
Award: FAB Award (TV)
Ticketybrew Design
Packaging Design
Category: Alcoholic Drinks
Title: Ticketybrew Design
Client: Ticketybrew
Agency: Carter Wong Design
Award: Silver
Tweet When U Eat
Advertising Effectiveness
Category: Baking/Sweet Foods
Title: Tweet When U Eat
Client: Kellogg’s Krave
Agency: Carat UK & Isobar
Award: FAB Award (Advertising Effectiveness)
Welcome to Kit Kat 4.0
Advertising Effectiveness
Category: Confectionery & Snacks
Title: Welcome to Kit Kat 4.0
Client: Kit Kat
Agency: JWT London
Award: FAB Award (Advertising Effectiveness)
Willie’s Cacao: Melt into a World of Adventure
Design Effectiveness
Category:
Title: Willie’s Cacao: Melt into a World of Adventure
Client: Willie’s Cacao
Agency: BrandOpus London
Award: Silver
Wine Pouch Revolution
Packaging Design
Category: Alcoholic Drinks
Title: Wine Pouch Revolution
Client: Rosso del Vigneto Nuovo
Agency: Reverse Innovation
Award: FAB Award (Packaging Design)
Yoosli Packaging
Packaging Design
Category: Baking/Sweet Foods
Title: Yoosli Packaging
Client: Yoosli range
Agency: Together Design
Award: Silver
Yu Cant Spel Properlie Wen Hungrie
Online Advertising
Category: Confectionery & Snacks
Title: Yu Cant Spel Properlie Wen Hungrie
Client: Snickers
Agency: AMV BBDO
Award: FAB Award (Online)
